ADOTAS — What better way to follow all the action at Social Media Week New York 2014 than to see what your colleagues on “The Campus” are buzzing about on Twitter!
spotlight
Brands that succeed fulfill a consumer’s search for meaning
Emmanuel Probst, VP of Media & Content at Kantar
This year again the advertising industry is expected to grow by almost 4% to $563 billion, according to GroupM’s forecast. Consumers are exposed to as many as 5,000 advertisements per day, yet can hardly remember one...