ADOTAS — To start off Day 2 of ad:tech New York 2013, we talked with Ben Williams, PR Director for Adblock Plus, about his company’s activites at — and insights about — the conference.
Adblock Plus is designed to block annoying ads on the web. It can block other things, like tracking, as well. With more than 50 million users, it is the world’s most popular browser extension. Adblock Plus is an open source project created by Wladimir Palant in 2006. Eyeo was founded in 2011 by Wladimir Palant and Till Faida to make its development sustainable.