Adotas Poll: Readers Value Mobile Sites 10X More Than Mobile Apps


ADOTAS — In last week’s Voter Booth question, we asked our readers: “If forced to choose one or the other, which do you believe would be more valuable for your business: mobile website or mobile app?”

The results are as follows:

  • Mobile website (90%).
  • Mobile app (9%).

This week’s poll question, suggested by AdTruth, is: “What audience identification technology are you relying on today in desktop: Cookie,  in-app identifier (Android ID, Apple’s IDFA), outsourced device recognition technology such as AdTruth, or internal proprietary solution?” We’ll publish the results next week.


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