ADOTAS – Today’s final keynote speech at ad:tech San Francisco will be delivered by Susan Wojcicki (pictured), Senior Vice President of Advertising for Google. The topic of the speech, which will run from 9-10 a.m. PDT, is “5 Ideas for the Future of Digital Advertising.”
By Steve Megitt, director of Filament Creative Remaking a digital experience is more than just revamping your style. Being trendy can make organizations feel ahead of the curve, but the challenge comes in knowing when trends stop being relevant. For this reason, a simple redesign only scratches...
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