ADOTAS EDITOR’S NOTE: Editorial Intern Larissa Lohman routinely scours online media for big news and offbeat developments to share with our readers. Got your own “pick to click”? Send her a link.
Well, my crazy weekend starts tomorrow. Anyone else in favor of a 5-day weekend and 2-day work week?
- According to Mashable, Facebook can now target more people in more ways thanks to Custom Audiences, a program from Partner Categories.
- Amazon is selling ads to bigger companies, in hopes of expanding their ad business and generating more sales on Amazon.com and its affiliates (via Ad Age).
- Finally, a banner ad that doesn’t suck. Inoventiv Canada Corp’s latest banner won the Web Marketing Association IAC 2013 best Online Rich Media ad in the real estate category (via Pr-Inside).