Larissa’s Picks to Click: Daily Mail’s Online Success; Freelancers Union Re-Energized; Banner Ads that Don’t Suck

Written on
Mar 25, 2013 
Larissa Lohman  |

ADOTAS EDITOR’S NOTE: Adotas Editorial Intern Larissa Lohman routinely scours online media for big news and offbeat developments to share with our readers. Got your own “pick to click”? Send her a link.

I think Mother Nature is on a power trip.   It’s spring, enough with the snow already.

  • Business Insider takes a look at the Daily Mail’s booming online ad revenue in comparison to their decline in print revenue.
  • Ad Exchanger examines the Freelancers Union’s new native ad and programmatic display success and their new “always on” attitude.
  • Banner ads seem obsolete these days… unless you’re one of these 5 brands who made some very clever and funny banner ads.  (via Digiday).

Larissa is a junior communication arts major at Ramapo College of New Jersey with a concentration in journalism and a minor is sociology. She has written for her college newspaper The Ramapo News, and an online source, The Ramapo Record. She loves writing, running and playing sports.

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