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Larissa’s Picks to Click: Is Your Ad Seen? Augmented Reality Sells, and Pepsi Harlem Shakes

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Feb 18, 2013 

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Larissa Lohman  |

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Larissa’s Picks to Click: Is Your Ad Seen? Augmented Reality Sells, and Pepsi Harlem Shakes

EDITOR’S NOTE: Adotas Editorial Intern Larissa Lohman routinely scours online media for big news and offbeat developments to share with our readers. Got your own “pick to click”? Send her a link.

Presidents’ Day? I wish I still had off from school for this “holiday.”

ClickZ examines display ads, showing on average 3 out of 10 ads are never seen rendered in-view and where they should be marketing.

Augmented Reality campaigns are all the rage for some major companies, allowing users to interact like never before (from Business Insider).

Digiday shows how the Pepsi brand jumped on the Harlem Shake bandwagon in their new commercial.

Tags: augmented-reality, business insider, clickz, digiday, display ad, Harlem Shake, Larissa Lohman, pepsi, Social-Marketing and viewability

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