Google Offer Extensions are the latest and greatest AdWords advertising extension, enabling advertisers to make some powerful adjustments to their standard-issue Google ads. Offer Extensions integrate offers with search, allowing you to attach a clickable coupon, rebate, or discount offer to any standard Google Search ad.
Previously, Google Offer Extensions were available in a private beta for select AdWords advertisers. The feature is now on track to be rolled out to all advertisers along with a ton other changes by the end of February.
[…] another take on how Groupon will be getting a run for its money from Google (Performance Marketing […]