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Infographic: Miami Partied Hardest on New Year’s Eve

Written on
Jan 3, 2013 
Author
Mike Daly  |

Sense Networks, a leader in mobile location and behavioral targeting data, announced which cities stayed up the latest and which went to bed the earliest on New Year’s Eve, based on mobile location data. Surprisingly, New York, supposedly the city that never sleeps, was only at number five for staying up the latest. This information is further proof of how mobile technology can help identify consumer behaviors and lifestyles in various regions, which can be invaluable for location-based marketers.

Click on the infographic for the full-sized version. For more information on how the data was collected, click here.





Mike Daly is an award-winning writer and editor with 30 years of experience in publishing. He began his career in 1983 at The News of Paterson, N.J., a long-since defunct daily paper, where at age 22 he was promoted to the position of Editorial Page Editor. Since then he has served in managerial capacities with several news organizations, including Arts Weekly Inc. and North Jersey Media Group in New Jersey and Examiner Media in New York. His work has been honored on numerous occasions by the New Jersey Press Association and the Society for Professional Journalists.

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