2013 Media Landscape: 3 Trends To Consider
2013 is upon us and the media industry is booming. As you prepare to take the new year by storm there are several trends within the space that you should consider. Whether its where dollars are being spent or the impact of programmatic buying, changes are evident within the media landscape.
Operative has posted an article on to help summarize some of the issues you may face and what you need to consider as you work towards a successful 2013.
No comments yet
Leave a Comment
- If It Can’t Be Measured, It Can’t Be Improved: The Ongoing Case for Performance in Digital
- What is value exchange and how is it an answer to ad blocking and fraud?
- Advertiser Perceptions Report: 2016 Upfront/NewFronts Have Renewed Influence On Advertiser Spending
- Going Native: What Makes It Work, What Makes It Fail
- 3 Steps for Evaluating the Best Results Across Retargeters