Tealium Lands $10.5 Million in Funding


ADOTAS – Enterprise tag management company Tealium announced $10.5 million in new funding today, following a Series B round led up by Battery Ventures. Tealium had previously raised $1.1 million in a January Series A round, and an announcement the company issued earlier today said Battery had decided to invest based on Tealium’s focus on tools and services for marketers, client-side technology model, management team and growth in the marketplace.

Tealium cited the addition of 60 new enterprise clients during the first half of 2012 and 700 percent year over year revenue growth for that same time frame. Newly-added clients include the NHL, News International, Fox Networks Group and Nokia.

The aforementioned statement claimed Tealium “delivers more pre-configured, turnkey vendor integrations than any other tag management provider.” Its services and products are designed to give marketers the ability to manage their own vendor tags without familiarity with JavaScript and without placing demands on their IT departments.

Tealium intends to use the new funding to continue company-wide growth.



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