ADOTAS – Now Woopra users can check on (and act on) just about everything that’s happening on their websites with just their thumbs: The web analytics and customer engagement services provider announced today the release of its iOS and Android apps, designed to allow users to access and act on data about their businesses’ customers and to optimize their websites from wherever and whenever they happen to have mobile service. The apps can deliver push notifications to users about who’s visiting their websites and what they’re doing there — a press release issued from Woopra today pointed to the examples of instantly alerting users to a defective page, or when they’ve hit a particular mark in online sales — as well as provide segmented analytics reports in real time, detailing the activity of visitors to a website. There’s also the opportunity to conduct both inbound and outbound live chats through the app with visitors to a site. Users will additionally be able to access their dashboards via the app, which would provide data and insights about who’s on the site, how they’ve come to the site and how they’re behaving while they’re there.
The company also announced it’s moving its headquarters from Dallas to San Francisco, where it’ll be significantly closer to the epicenter of the tech world than it had been.
Woopra, which was founded in 2007, boasts 200,000 business users and says it tracks 15 billion actions per month and 500,000 visitors each minute.