ADOTAS – Social media marketing and analytics firm Salorix, Inc. today announced a $3.5 million Series A investment, co-led by Inventus Capital Partners and Nexus Venture Partners.
“Central to our development has been an unwavering commitment to provide global customers with best-in-class solutions tailored to digital marketing needs, focused on their social media initiatives and enabling them to respond to new market complexities,” said Dr. Santanu Bhattacharya, CEO of Salorix, Inc.
Salorix works with the world’s largest brands and agencies to simplify and scale social media engagement. Their marketing platform enables multi-channel listening, social media campaign planning and engagement in a unified framework. The company is headquartered in Santa Clara, California, with offices in New York City and Bangalore, India. Customers include Blue Shield of California, AARP, United Online, HP/Palm and agencies including Mediacom, OMD and Universal McCann.