Adotas

Where media buyers start online







News

AdSumo and FBAdsLab Offer Facebook Ad Boot Camp — Free for Adotas Readers

Written on
Jul 18, 2011 
Author
Gavin Dunaway  |
Share
AdSumo and FBAdsLab Offer Facebook Ad Boot Camp — Free for Adotas Readers

ADOTAS – Interestingly enough, right after I watched an AppSumo video in which Jennifer Sheahan, founder of Facebook-focused digital agency FB Ads Lab, comments that Facebook ads are not Google ads — that is, you can’t just jam your square PPC search campaign into the Facebook circle-shaped hole — I found a report about a new Gmail display/text hybrid unit that on the surface… Is a Facebook ad. In fact, LeadsCon founder Jay Weintraub has me convinced the new ad unit is the ground floor for the Google+ monetization scheme.

So this news actually makes Sheahan’s lessons on Facebook advertising more valuable — not only will they help demystify advertising on Facebook, they can form the blueprint for advertising on Google+… Whenever that becomes available.

Curious about these videos now? Those AppSumo folks — former Facebook, Curse and Mint.com employees that run a deal site for web applications and other tools for computer geeks, which includes you online marketers — have been kind enough to offer my readers a 43-minute intensive boot camp with Sheahan on Facebook advertising for free. Well, you do have to surrender your email when you sign up for an account, but that’s a helluva lot cheaper than the normal $99 price or even AppSumo’s discount price.

I found myself getting sucked in as Sheahan gave each layer of the buying process — copywriting, targeting, analytics, etc. — comprehensive analysis as well as introspection. You can view the videos in 10 streaming segments from the AdSumo website and/or download the complete video and MP3 version plus transcript.

Stop meandering and learn something about Facebook advertising — go to AppSumo’s Facebook Ads Action Video. Also, bloggers, if put a review on your site and email AppSumo, you’ll be entered to win a $250 credit on AppSumo.





Reader Comments.

How do I get the bootcamp for free?

Posted by Jeff Harry | 5:30 pm on July 19, 2011.

Go to http://appsumo.com/facebookads/ and enter your email and a password when queried. Then enjoy… And learn something, dammit!

Posted by Gavin Dunaway | 7:43 pm on July 19, 2011.

Leave a Comment

Add a comment

Tags: , , , , , , and
Article Sponsor

More News



  • Once Facebook goes public, what's the most important thing it'll need to do in order to live up the expectations of its real value?

    View Results

    Loading ... Loading ...

Latest News

News Archive

Spotlight

Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...


Adotas Partnership