ADOTAS – Facebook brand platform manager Buddy Media has appointed Yahoo! veteran Dennis Morgan CFO, a role he also served at EPAC Technologies, Panther Express and Vibrant Media. In addition, Buddy Media announced it has added more than 165 new clients this year (including Kraft Foods, Hanes, ESPN, Ford Motor Company and Virgin Mobile USA) while founder and CEO Mike Lazerow was named 2011 NYC Entrepreneur of the Year Award by Ernst and Young on Wednesday night.
Unicast announced that it supports all of the new ad units derived for the Interactive Advertising Bureau’s Rising Stars competition, including Filmstrip, Sidekick, Billboard, Slider, Pushdown and Portrait. The Sidekick, an expandable ad that pushes page content left to reveal a large and functional canvas, was actually Unicast’s submission.
John Grech has been given the brand new role of vice president of sales at e-commerce specialist HookLogic. A 15-year veteran of the e-commerce space, Grech was most recently vice president of sales at PowerReviews.
Right after relaunching acquired deal site DealOn as ReachDeals, ReachLocal has been tapped by The Dolce Group for a multi-restaurant group-buying campaign.