Quick Hits: Blekko Gets an Overhaul
ADOTAS – Socially curated search engine Blekko has launched Zorro, a visual rehash of its engine that now auto-included around 1,000 slash tags when users sign up. To market the overhaul, Blekko is inviting searchers to play “Three Engine Monte” — users must pick the best results between three columns of SERPs. One is from Google, one is from Bing and one is from Blekko, but which is which, well nobody knows….
Casale Media has signed on to sell all the display inventory for educational content publisher Infoplease, which reaches 2.75 million uniques a month through Infoplease.com and Factmonster.com.
Adobe and Experian Marketing Services have expanded their partnership to include the integration of data from Experian’s Hitwise service and Adobe SiteCatalyst, which is powered by Omniture.
Limelight Networks has introduced REACH Interactive to applications running on the Android and iOS platforms, an extension of its REACH Video service. The service enables pre- and post-roll video ads within apps to respond to user interaction, pause video playback and open microsites associated with the advertisement.
Ponyt and Mocean Mobile have partnered to create a complete mobile advertising solution for local advertisers seeking consumers searching for their services.
Neolane has been tapped by U.S. independent wireless provider Cell South to provide comprehensive conversational marketing across online and offline channels.
Traditional marketing keeps taking cues from its kid cousin digital — TheMediaDash.com just launched an online platform to assist small and midsized businesses in buying spots on local radio stations.
Reader Comments.
No comments yet
Leave a Comment
Article Sponsor
More Uncategorized
-
Loading ...
Latest News
- AdTruth Assembles Industry Leaders in Gambit for a “Mobile Universal Identifier” May 22nd 2012 ADOTAS - Device recognition service AdTruth (a division of fraud [...] more »
- Adobe Announces “Simulcast” Solution to Make Cross-Device Viewing More Like TV May 22nd 2012 ADOTAS - Today, Adobe released an updated version of its [...] more »
- Two Reports: Photo/Video Is the Fastest-Growing App Category May 22nd 2012 DM CONFIDENTIAL – According to recent numbers released by Flurry, [...] more »
- Facebook’s IPO: You Knew It Was Coming May 18th 2012 ADOTAS - It’s been a day of superlatives, as the [...] more »
- Infographic: The Evolution of Marketing Automation May 18th 2012 ADOTAS – Marketing automation — the process of automating a [...] more »
- Welcome Aboard: New Hires at BrightRoll, AdSafe, More May 18th 2012 ADOTAS – While one internet-related company has pretty much dominated [...] more »
- Now You Can Be a Certified Digital Media Sales Pro through the IAB May 17th 2012 ADOTAS – You think you’re a digital sales pro, but [...] more »
Features
- How The New “Call Spammer” Spends Your Mobile Click-to-Call Budgets May 23rd 2012
- Infographic: Where to Sell Online (A Flow Chart) May 22nd 2012
- How Online Measurement Is Transforming the Traditional Ad World May 22nd 2012
- Infographic: The ROI of Tag Management May 21st 2012
- Digital Goes Offline: Can Brands Take Back the Store? May 21st 2012
Spotlight
Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...
Reader Favorites
Classifieds
- Business Director-IEB-Microsoft Studios (792444)
- Marketing Communications Manager, Senior-IEB-TV &
- Senior Industry Marketing Manager - Media and Ente
- MARKETING DIRECTOR (medical software company)
- Senior Product Marketing Manager
Recent Comments
- How The New “Call Spammer” Spends Your Mobile Click-to-Call Budgets: [...] benign “pocket dial” or “accidental call,” call spammers explain why click-to-call ads can receive as
- The motivations behind gamification: Tapping into psychology | e6be marketing: [...] (http://www.adotas.com/2012/05/starting-simple-with-gamification/) (http://www.informationweek.com/thebrainyard/news/social_networking_private_platforms/231900162) [...]
- David: Photo sharing and video sharing apps are growing at an exponential pace. This is but
- Afternoon Announcements: Seven Essential Email Marketing Tips, How Engagement Can Measure Customer Sentiment & Lessons in Content Strategy From Children's Books | Duncan/Day Advertising: [...] How Much is a Facebook Follower Worth? [Ragan's] How Engagement Can Measure Sentiment &
