DigitalMoses: Affiliate Tax — Industry Under Attack
DM CONFIDENTIAL – While we like thinking of ourselves as up to date on many of the major issues in the performance marketing world, the uncomfortable reality for us is that there are so many that we both don’t follow and cannot claim anything close to expertise. Usually, we console ourselves by assuming that if we don’t follow it and/or if we do not have expertise in the matter, it must not be worth knowing. The ignorance is bliss approach.
In this case, following that method will only result in a rude awaking, and what makes this more interesting for us is that it really is an issue that doesn’t impact us today. What makes it worth paying attention to, though, is that this is the equivalent of turmoil abroad but one that will eventually have global implications. It’s the equivalent of bandwidth prices increasing steadily in India instead of a jellyfish outbreak in the Northern tip of Australia.
Read the complete story at DM Confidential.
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