StrongMail & Net Atlantic Bring Big Boy Email Tools to Smaller Guys
ADOTAS – Just ’cause their smaller doesn’t mean small and medium-sized marketers can’t make good use of the big boys’ toys. A new partnership between email and social media platform StrongMail and email services provider Net Atlantic will give SMBs access to the email marketing tools that Fortune 2000 companies employ.
The partnership will open up features such as multivariate testing, dynamic content preview and social media integration to SMBs and encourage further engagement with customers. StrongMail’s platform offers email marketing tools integration with customer databases and CRM systems that will allow email marketers to target based on previous purchase history when delivering personalized messages.
“Marketers at all levels need access to an advanced email platform with social media and web analytics integration, and we are uniquely positioned to deliver StrongMail’s powerful multichannel online marketing platform to them.”
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