AmEx and Clickable Team Up for the Little Guys


search.jpgADOTAS – It’s an election year, which means every freakin’ politician is gonna be talking about the importance of small business owners. Who cares about kissing babies? You should be Frenching small business owners.

Personally I don’t see why short people who own companies get all the attention — tall people who run businesses have issues too, like high overhead…. Ho, ho, I love mixing a business pun with a little grammar humor! I bet you almost laughed yourself into a comma.

Anyway, American Express isn’t even running for anything (though I’m sure the company has its fingers in many pockets) and they’ve teamed up with search manager Clickable to streamline search marketing for small business owners. Way to get into the spirit!

American Express OPEN, which offers payment cards and financial services for small businesses, has introduced the Clickable-powered SearchManager, a one-stop shop for access to major search engine services such as Google AdWords, Yahoo Search Marketing, Microsoft AdCenter and even Facebook Ads.

In addition to a centralized, straightforward dashboard, SearchManager gives continual campaign analysis beyond metrics, offering advice for optimizing ad copy. The add-on SearchManager Assist introduces a strong yet sensitive PPC consultant to help or manage a campaign.

AmEx is offering a 30-day free trial, so come and get it, small business owners! Tall business owners, stand back and bend over.


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