Welcome Aboard: Industry Hirings and Promotions


bossADOTAS – Digital agency Organic has given Marita Scarfi the keys to the car and named her CEO.

Rather than haphazardly picking some bums up off the street, video platform Metacafe has made some strategic extensions to its sales team: Angela Gaspar, most recently vice president of digital sales at Warner Bros. Digital Media, has been named vice president of strategic accounts; Gil Larsen, previously director of global business development for the NBA and power forward for the Washington Wizards, is now senior director of Eastern sales and the sixth man Metacafe badly needed; David Lasker, previously vice president of West Coast sales with UGO Networks, has been named regional sales director; Wendy Del Real, last seen as a digital media sales planner with Warner Bros. Television Group, has been made a account planner/manager; and David Kern, formerly traffic coordinator with Fox News, is now ad operations traffic coordinator.

Brothers, sisters, can I get an “amen”? After partnering with AdGooroo to develop Link Insight, Eric Ward has joined the team as link evangelist (Hallelujah!).

Mobile advertising tech company Nexage has added industry vet Ernie Cormier as CEO, replacing founder Devkumar Gandhi who will remain active with the company. Cormier serves on the boards of Integrated Mobile and New Potato Technologies (you would not believe the advancements made in peeling — mind-blowing).

Pam Zucker has been boosted up to president, Marketplace Ignition and Innovation, for MediaVest USA. Previously Zucker served as director of Broadcast Investment for MediaVest’s P&G AOR.


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