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Got Funds? Magnetic Rakes in $1.25 Million Before Formal Launch

Written on
Mar 22, 2010 
Author
Gavin Dunaway  |
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Got Funds? Magnetic Rakes in $1.25 Million Before Formal Launch

money_tree_small.jpgADOTAS – To advance its goal of simplifying the process of search retargeting, Magnetic, formerly known as Domdex, received $1.25 million in seed funding just before its formal launch.

NYC Seed and IA Capital Partners led the round as Magnetic reported that it will use the funding to accelerate development and boost its sales team.

Later this spring, Magnetic will publicly launch its search data marketplace, allowing advertisers and publishers alike to use search data as a key indicator of intent and retargeting in all online campaigns.





Reader Comments.

Wanted to let everyone know that Magnetic’s new website is http://www.magnetic.is. Thanks!

Posted by Kim | 10:27 am on March 24, 2010.

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