Facebook Grabs Search Term of the Year
ADOTAS – As 2009 curls up into a tiny ball and disappears into infinity, the “best-of” lists are rolling in. Being a snotty indie-rock musician, I gravitate toward snotty indie-rock sites, all of which predictably have the same albums on top — Animal Collective and Grizzly Bear, both of which I find horribly dull — while my favorite, Metric, is nowhere to be seen. Either I’ve been left in the dust by the scions of cool or I’m way, way hipper… I like the latter.
But indie rock, like many other pop-art forms with “best-of” lists, is a popularity contest — and it’s easier to compete if you have a publicist. A more honest popularity contest is the most searched term of 2009, which Hitwise proclaims is (drum roll please): Facebook.
Well, that was anticlimatic.
Still, good old FB was the subject of 0.67% of searches between January and November of this year. That’s even impressive considering that it was the 10th most searched term last year and the top was (wait for it–it’s good) MySpace. But the mighty hasn’t fallen far — it took up the second slot, followed by Craigslist (which came in second last year).
Google.com came in as the most-visited site for U.S. users (6.7%), followed by Yahoo! mail (4.44%) — the same as last year. However, Facebook.com (4.26%) took third-most popular site, displacing Myspace.com from the year before. News Corp.’s lingering disappointment still held fifth-most visited site (3.36%), behind Yahoo.com (3%).
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