ADOTAS – Maybe it was jealous after Yahoo!’s homepage changed up its look this summer, but now MSN.com is rolling out a sleek, modern-looking homepage with a lot of goodies.
Your first reaction is bound to be that it’s light — the hompage effectively uses whitespace to appear welcoming. A big Bing search box is prominently featured next to the logo and above section tabs. That infamous powder blue has virtually disappeared.
In addition, users will now be able to update their Facebook and Twitter statuses from MSN.com while a module in the lower panel will feature geographically targeted links for jobs and headlines. The user’s Hotmail inbox will also be displayed on the right-hand side.
And display advertisers will be intrigued by a new horizontal top-of-page ad deemed “sliver” and a “waterfall” vertically oriented ad. The “showcase” 300 X 250 ad is also more attractively located and editorial content has been stripped from its proximity. Bundling will be available for synchronizing all three spots.
Microsoft is introducing the new MSN.com to 10% of users this week and the redesign will reach 100% by January.