Industry roundup


roundup_smallADOTAS – GSI Commerce introduced TrueAction, the new moniker of its full service interactive agency gsi interactive. TrueAction has provided digital marketing and design solutions to industry-leading retailers and brands including the NFL, GNC, and Christopher & Banks for more than four years. The new brand includes the Usability Lab, which  incorporates a live focus group that provides feedback on digital market, design and functionality. In addition, the lab offers state-of-the-art eyetracking and remote testing technology.

EyeWonder has launched its Ad Visibility Suite, a set of metrics designed to give advertisers and publishers in-depth analysis of the actual real time an online ad is within the viewable area of a browser.

Glam One has launched France’s first integrated social media platform, which aims to unite professionals into communities around targeted sectors. Self-employed independent workers will have an environment to better market their skills while brands and agencies can post business and contract opportunities, as well as search, browse and reach professionals.


Please enter your comment!
Please enter your name here