Ho Humm, Free Wifi Leads War for eYeBalls


Yahoo is now offering a free wifi connection for the nearly half a million daily people in the Big Apple’s Time Square. One can only speculate that the new service is provided in hopes of stimulating search and site activity from a vast unique audience who will rapidly sample the service and become reacquainted with Yahoo.

As the search warfare continues between Yahoo, Google and Microsoft, free wifi connections maybe a new frontier to winning audience. However with Google rapidly deploying free wifi in airports, cities and common community areas Yahoo may be showing up in many new locations to compete.


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