Quick hits — Aggregators all about big pimpin’, WSJ says


punch_small.jpgADOTAS – At the Web 2.0 Summit in San Francisco on Wednesday, the old media/new media debate earned a parental guidance rating: on a panel discussion Wall Street Journal Editor in Chief Robert Thomson accused Google (and more specifically Vice President of Search Product and panel participant Marissa Mayer) of unintentionally encouraging “promiscuity.” Apparently content aggregators — or pimps — turn consumers into info-hos in Thomson’s mind, and the Google model spurns “disloyalty to creators.” Mayer retorted, “Oh yeah? Your mother’s an aggregator!” No she didn’t, but if Thomson’s going to drag the debate into the muck…

— Say it ain’t so! Struggling with revenue, Hulu may start charging subscription fees as soon as 2010, News Corp. President and CEO Chase Carey said. News Corp. is a co-owner of the online video site along with NBC Universal, Disney and Providence Equity Partners. Cripes — if they’re going to charge me to watch “Saved by the Bell” reruns, I might as well just watch them on local TV.

— Internet surfers have generally accepted ad-supported browsing, but will ad-supported operating systems fly with the masses? Apple is playing with that prospect a recently published patent application reveals. In exchange for offering the vaunted OS software for free, users would have to deal with occasional pop-up ads. Great news if you love pop-ups — and who doesn’t?

— Life, liberty and the pursuit of happiness are unalienable rights according to the U.S. Declaration of Independence, but what is happiness, really? With its new “Open Happiness” campaign, Coca-Cola is sending three bloggers to more than 200 countries to answer that question. Their travels will be documented through posts, tweets and YouTube videos. Of course, the Beatles told me that “Happiness Is a Warm Gun,” mama — bang bang, shoot shoot.

— Us three! Microsoft chimed in at its third-quarter earnings report that it thinks the ad recession is over too. Google and Yahoo! led the recovery charge — one’s gotta wonder if Microsoft’s just tagging along to seem popular….


  1. There’s nothing wrong with aggregators. The best ones can be quite useful to users. The problem, though, is when Google loads its search results with aggregator content instead of showing the original sources in its search results. This happens more frequently than you might think, and it robs content creators of traffic and revenue. Google needs to think twice about doing this. When the content creators are gone, who is going to feed Google quality content? The aggregators won’t have anything left to aggregate.

  2. One more thing…there are an awful lot of blogspot blogs that do nothing more than replicate content taken from other places. Again, these should be suppressed, and the original sources should be shown.


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