Viralheat launches social media monitoring service

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marketing_small.jpgADOTAS — The affordable service has a set of features that allows users to know what is being discussed in the blogosphere at a low price point with monitoring and analysis of 200 video sites, Twitter, and real-time search of blogs and Web sites.

Users can keep tabs on their brand, competitors, employees and topics that are crucial to their marketing efforts for a fraction of the $4,000 a month other companies are charging just for monitoring video. Viralheat plans to add advanced analytics and engagement packages to its platform where users can choose to buy and pay only for the services they need.

“The existing social media monitoring and analytics model is broken because it requires customers to pay an outrageous monthly fee for services they don’t need,” Raj Kadam, CEO of Viralheat, said in a statement. “We’re offering Viralheat at a price that seeks widespread adoption among agencies, content producers, brands, independent social media marketers, and consultants in a package that provides flexibility, unlimited mentions, and great analysis.”

Users simply go to Viralheat and enter search terms they want to track which can be brands, competitors, individuals or topics. The Viralheat platform will constantly scan video sites, Twitter, and the Web and present real-time results in one place, with plans starting at $9.99 a month.

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