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	<title>Comments on: Online advertising will grow as overall declines</title>
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	<link>http://www.adotas.com/2009/07/online-advertising-will-grow-as-overall-declines/</link>
	<description>Where Interactive Advertising Begins</description>
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		<title>By: Sue</title>
		<link>http://www.adotas.com/2009/07/online-advertising-will-grow-as-overall-declines/#comment-777257</link>
		<dc:creator>Sue</dc:creator>
		<pubDate>Fri, 10 Jul 2009 02:59:29 +0000</pubDate>
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		<description>The growth is staggering and it continues. It&#039;s logical that online advertising is growing so quickly since it is much more effective as you can target much more effectively. Whats more, not only can you target but you can provide accountability and measurable ROI. When you utilize Cost Per Action (CPA) programs like the one at Hydra, you literally get what you pay for. You only pay for your desired consumer action such as a sale, a lead, a form filled out, etc... Newspapers can not do that!</description>
		<content:encoded><![CDATA[<p>The growth is staggering and it continues. It&#8217;s logical that online advertising is growing so quickly since it is much more effective as you can target much more effectively. Whats more, not only can you target but you can provide accountability and measurable ROI. When you utilize Cost Per Action (CPA) programs like the one at Hydra, you literally get what you pay for. You only pay for your desired consumer action such as a sale, a lead, a form filled out, etc&#8230; Newspapers can not do that!</p>
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