Hiring, promotions and partnerships announcements
ADOTAS — Buddy Media, Fast Horse, Teracent, SpectrumDNA, MediaCityUK and Moire Marketing Partners had announcements recently.
Teracant:
Jay VanDerzee was hired as Vice President of Sales, East. VanDerzee began his career in digital media with Excite@Home Network. During his role as sales executive at Advertising.com, VanDerzee developed an expertise in ad network technology. He was also at Maven Networks. Most recently, VanDerzee held several sales roles with Yahoo.
Courtney McGovern was hired as Sales Director, Central. McGovern began her career in 1994 in the New York offices of Wired Magazine and HotWired.com. A move to 24/7 Media brought McGovern to Chicago. She was also at Dynamic Logic. Most recently, McGovern was senior account executive for DoubleClick/Google.
MediaCityUK:
Sinead Greenaway will arrive in Salford Quays to take the helm of the UK’s first purpose-built creative and digital community in the autumn. Sinead joins Peel Media from Virgin Media Television, where she has been Operations and IT Director since 2006. Having started her career in commercial radio, Sinead has previously held senior roles at Emap PLC and ids (the Virgin Media Television, UKTV and online sales business).
Fast Horse:
The Minneapolis-based integrated marketing agency recently strengthened its social media marketing, event marketing and sports marketing capabilities by hiring Jodi Petrich, Mike Keliher and George Fiddler.
Petrich was hired as senior director. She spent five years at Best Buy Co. before joining Fast Horse, brings 11 years of event marketing and account service in the sports and entertainment sector to the agency.
Prior to joining Fast Horse as client relationship manager, Keliher managed the public relations practice at Provident Partners in St. Paul, Minn.
Fiddler was hired as an associate. He joined Fast Horse as an intern in January after graduating from the University of Minnesota.
Buddy Media:
Gary Vaynerchuk, Wine Library TV host and partner of VaynerMedia.com, has joined the Buddy Media Board of Advisers.
SpectrumDNA:
Jeff Nolan, entrepreneur, venture capitalist and prolific social media strategist, was appointed to its board of directors
Moire Marketing Partners:
Moire Studio has rebranded and launched a new website to reflect its growth into a strategic branding and communications firm.
Now called Moire Marketing Partners, the nine-year-old Washington, D.C.-based firm has broadened its range of services to include branding, online and communications strategy for professional services organizations.
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