ADOTAS — It feels like a social network kind-of-day, despite the fact that the numbers below seem to indicate that at least Facebook is walking into its autumn years.
According to Istrategy Labs, Facebook’s social Ads platform numbers show that the number of 55+ users grew 513.7 percent in the last six month alone. *Overall, percentage-wise, users 24 and under are now a smaller piece of the pie, with those 17 and under at 16.5 percent of the total. The generation gap continues but you wonder where are these kids fleeing to.
*corrected from an earlier version.
(Cue Frank Sinatra’s “It was a very good year.”)