The Future Of E-Mail Marketing
Date: 3/12/09 – 1 pm
E-mail marketing has had many lives. In its infancy people flocked to it based on its newness and novelty. Once it was validated as a responsive and successful direct marketing channel, it took on a new life. The ROI e-mail marketing creates is unbeatable. But, plagued by spam and viruses, e-mail marketing has also had its dark days. Now, in the midst of a recession, e-mail marketing is emerging in yet a new form– a branding machine, an operational life-saver–and still it continues to be a powerhouse for direct marketing conversion.
Join this webcast and find out how e-mail marketing has changed and what you need to know in order to create the best success for your efforts.