THE 2ND ANNUAL CFO GREEN CONFERENCE – 3/31/09

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The 2nd Annual CFO Green Conference 

Date: 3/31/09 – 7:30 am

 

Location: New York, NY

 

Cost: Different rates on website

 

Description:

http://www.cfo.com/conferences/cfogreen2009/

 

Join us for our second annual CFO Green Conference being held in New York City. This year’s focus is on the cost/benefit proposition of the green movement in Corporate America and will address the problem of staying on course with such initiatives in troubled times. CFOs have a fiduciary responsibility to their shareholders and they must balance the push to go green with protecting long-term shareholder value. Attend this event and hear how your peers are succeeding and what steps they have taken to gain their success. 



Now, more than ever, you need to attend this conference and learn how you can go green amidst a downturn! 


Topics to be discussed: 



* Why Being Green Makes Sense 


* Calculus of Carbon and Carbon Credit Trading 


* Case Studies in Reducing the Carbon Footprint 


* How to Manage a Greening Balance Sheet 


* The Green Effect on Market Valuation 


* What Investors Want from Corporate Environmental Initiatives 


* Why Sustainable Environmental Performance is a CFO Issue 


* Green Lending Policies: What Companies Need to Know to Overcome the Hurdles for Debt and Equity 


* Why CSR is a CFO Issue 


* Aligning the CEO, CRO, and CFO 


* How Sustainability Initiatives Can Satisfy Employees, Investors, Customers, and the Community While Increasing Profitability 


* Communicating Your Green Posture to Wall Street 


* How Environmental Transparency Can Create Value 


* Techniques for Eliminating Environmental Risk 

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