ADOTAS — Quattro Wireless has raised an additional $10 million in Series C funding, led by Highland Capital Partners and Globespan Capital Partners.
In January, Quattro rolled out its premium publisher mobile ad network. The Quattro Network has grown by hundreds of internationally-focused mobile web and application publishers in 15 new country markets. Impressions grew 30 times in multiple from January to December 2008 with approximately 1,000 new brand and direct response advertiser campaigns running across the network. The Quattro Network now boasts 25MM unique monthly visitors.
“This funding will expand our ability to serve brands and direct marketers worldwide at a time when they need it most, and at a time when reaching global constituencies seamlessly and uniformly is a business imperative,” Andrew Miller, chief executive officer of Quattro Wireless, said in a statement. “Despite the unprecedented economic climate, Quattro continues to grow dramatically and provide its partners with reach, targeting, positive ROI, and the most sophisticated creative experience in mobile.”
Quattro helps leading publishers monetize their global mobile footprint in any channel (Web, SMS, video, applications) and on any platform (iPhone, BlackBerry, Android, Symbian). This year will see the full network roll-out of Quattro’s industry-leading predictive mobile targeting technology, which will better serve advertisers by enabling them to target and reach highly granular consumer demographics.
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