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AdOn NETWORK launches mobile ads

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Feb 5, 2009 

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Edward Barrera  |

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AdOn NETWORK launches mobile ads

ADOTAS — AdOnNetwork, part of the PV Media Group, has launched new digital ad formats, including the multiple mobile ad formats, innovative background ads and expandable banner ads.

AdOn Network clients are now able to reach their target audience via text and multimedia messaging, mobile banner ads, video and downloadable applications. AdOn Network’s mobile advertising platform offers full-service and self-service solutions designed to meet a full spectrum of marketing objectives – both brand and direct-response.

AdOn Network’s mobile ad platform features advanced targeting capabilities including: Geo (Country, region, ZIP code), demographic, daypart, andset (sceen size, resolution, multimedia capabilities), channels (entertainment, health and fitness, finance and others), carrier (all carriers and platforms)

“While mobile advertising has been growing steadily in recent years, it has become evident that it is beginning to fulfill its potential as a viable marketing and advertising platform,” said Steve Armstrong, CEO of AdOn Network. “With usage trends showing that users are increasingly shifting to the mobile web along with the technology advances in handsets and network speeds, the time is right for AdOn Network to add a robust mobile advertising solution for our advertisers.”

AdOn Network has also launched background ads. The background ad unit is an innovative platform that places large-format ads in the unused spaces that surround the content of a website to create a fully integrated presence on a publisher’s website. Background ads include scalable distribution, dynamic resolution detection, a sync engine, background ad tag, ad rotation that allows multiple campaigns to be displayed in a refreshable rotation across an entire network of sites, and a fully-featured API that can be integrated into clients’ proprietary ad managers.
and left.

AdOn Network has also added expandable banners to their selection of banner ad formats.

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Tags: adOn-network, internet-advertising and Mobile-Advertising

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