Online Users Grow; Quality Content Doesn’t
ADOTAS — With once-profitable newspapers and magazines slashing, burning and declining, you have to wonder where all the content will be coming from as more people go online.
In a survey taken in the early part of December, 40 percent said they get most of their national and international news online, up from 24 percent in Septembe 2007, according to the Pew Research Center for the People and the Press. The internet has surpassed all other media except television for that news with 35 percent use newspapers with 70 percent saying they go to television.
But 59 percent younger than 30 say they get most of their national and international news online. The same percentage cites television. In September 2007, 68 percent said television as oppsed to 34 percent on the Internet.
What does this mean? Somebody better come up with an online advertising model that works for newspapers and magazines or else quality journalism going to decline quickly.
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