Comments on: Honesty Is A Great Marketing Policy

By: Lynn

Lynn — Wed, 14 Jan 2009 08:07:38 +0000

This is an admirable sentiment and a good strategy. But…the fact is that consumers want more than they can afford. They cannot accept the fact that they cannot have anything less than the very best. Evidence: this is why we overspend and max out our credit cards. The want special, totally unique, enviable, proven to be the one and only solution to their problem. If one product says, “We’re not perfect…” they will move on to the products that say, “We’re perfect.” Even if they’re not.

By: Marketing World

Marketing World — Fri, 09 Jan 2009 22:43:21 +0000

[...] Here is the original: Honesty Is A Great bMarketing/b Policy » Adotas [...]

By: leebyrne.com » Interesting Quote from an Industry Rag…

leebyrne.com » Interesting Quote from an Industry Rag… — Wed, 07 Jan 2009 21:39:11 +0000

[...] Honesty Is A Great Marketing Policy » Adotas [...]