Yahoo, LSN Unveil Local Content Widgets
ADOTAS – LSN, an ad-supported local mobile advertising network, has announced the availability of their local widgets on Yahoo Go, which leverages mobile platform Yahoo Blueprint. Yahoo Go users will be able to access local news, weather, sports, school closings and much more from LSN’s affiliate network of 140 local media partners, including ABC, NBCU, Telemundo, McGraw Hill, Cox, Gray, Raycom, and other leading media.
Yahoo Go is available on more than 280 devices across 19 countries and users can send email, upload photos, download a map, search for answers, check stock quotes, or get breaking news—all from one app on their mobile device.
“By providing all developers and publishers access to Yahoo! Blueprint and giving them the necessary tools to create exciting new mobile content and services, we are furthering our goal of enabling an open mobile ecosystem,” said Michael Shim, Senior Director of Mobile Advertisers & Publishers, Yahoo! Connected Life Americas. “Yahoo! Blueprint enables innovative new experiences that we believe will drive further adoption of mobile services by millions of users around the world.”
Local Solutions Network, Inc., headquartered in Atlanta, Georgia, is a mobile media and marketing company that enables local broadcasters and brand advertisers to extend their reach to the mobile consumer market via their handset.
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