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	<title>Comments on: Social Media for the Masses</title>
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	<link>http://www.adotas.com/2008/12/social-media-for-the-masses/</link>
	<description>Where Interactive Advertising Begins</description>
	<lastBuildDate>Fri, 10 Feb 2012 11:04:20 +0000</lastBuildDate>
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		<title>By: Social Media News &#124; Social Media Smack Talk</title>
		<link>http://www.adotas.com/2008/12/social-media-for-the-masses/#comment-703166</link>
		<dc:creator>Social Media News &#124; Social Media Smack Talk</dc:creator>
		<pubDate>Thu, 25 Dec 2008 07:32:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.adotas.com/2008/12/social-media-for-the-masses/#comment-703166</guid>
		<description>[...] When marketing, don&#8217;t forget about blogs: With all the hype surrounding social-networking sites, it&#8217;s easy to forget how integral blogging is to a successful social-media marketing effort. Reaching out to bloggers can create all four essential components of a great social-media marketing push: User-created content, positive third-party feedback, search results and social networking. Source: ADOTAS  [...]</description>
		<content:encoded><![CDATA[<p>[...] When marketing, don&#8217;t forget about blogs: With all the hype surrounding social-networking sites, it&#8217;s easy to forget how integral blogging is to a successful social-media marketing effort. Reaching out to bloggers can create all four essential components of a great social-media marketing push: User-created content, positive third-party feedback, search results and social networking. Source: ADOTAS  [...]</p>
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		<title>By: Reading the Digital Tea Leaves &#187; Adotas</title>
		<link>http://www.adotas.com/2008/12/social-media-for-the-masses/#comment-702717</link>
		<dc:creator>Reading the Digital Tea Leaves &#187; Adotas</dc:creator>
		<pubDate>Wed, 24 Dec 2008 17:15:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.adotas.com/2008/12/social-media-for-the-masses/#comment-702717</guid>
		<description>[...] predictions from Chris Aarons, CEO of Buzz Corps, Denise Zimmerman, President &amp; CSO of NetPlus Marketing, and Kevin [...]</description>
		<content:encoded><![CDATA[<p>[...] predictions from Chris Aarons, CEO of Buzz Corps, Denise Zimmerman, President &amp; CSO of NetPlus Marketing, and Kevin [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Consumer Marketing, Display Media and Measurement is King &#187; Adotas</title>
		<link>http://www.adotas.com/2008/12/social-media-for-the-masses/#comment-702680</link>
		<dc:creator>Consumer Marketing, Display Media and Measurement is King &#187; Adotas</dc:creator>
		<pubDate>Wed, 24 Dec 2008 16:08:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.adotas.com/2008/12/social-media-for-the-masses/#comment-702680</guid>
		<description>[...] &#8212; Chris Aarons, CEO of Buzz Corps, Denise Zimmerman, President &amp; CSO of NetPlus Marketing, Kevin Barenblat, [...]</description>
		<content:encoded><![CDATA[<p>[...] &#8212; Chris Aarons, CEO of Buzz Corps, Denise Zimmerman, President &amp; CSO of NetPlus Marketing, Kevin Barenblat, [...]</p>
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	<item>
		<title>By: Scott</title>
		<link>http://www.adotas.com/2008/12/social-media-for-the-masses/#comment-700162</link>
		<dc:creator>Scott</dc:creator>
		<pubDate>Fri, 19 Dec 2008 21:36:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.adotas.com/2008/12/social-media-for-the-masses/#comment-700162</guid>
		<description>Chris

It&#039;s great to see bloggers (like yourself) qualify the effects of social media on the marketing process. I would love to see some journalists document real quantifiable measurements of the return on investment in social media optimisation. That evidence would be truly convincing when selling the service to clients.

Keep up the good work!
Scott :)</description>
		<content:encoded><![CDATA[<p>Chris</p>
<p>It&#8217;s great to see bloggers (like yourself) qualify the effects of social media on the marketing process. I would love to see some journalists document real quantifiable measurements of the return on investment in social media optimisation. That evidence would be truly convincing when selling the service to clients.</p>
<p>Keep up the good work!<br />
Scott <img src='http://www.adotas.com/wp/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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	<item>
		<title>By: Social Media News &#8212; Social Media Optimization</title>
		<link>http://www.adotas.com/2008/12/social-media-for-the-masses/#comment-699469</link>
		<dc:creator>Social Media News &#8212; Social Media Optimization</dc:creator>
		<pubDate>Thu, 18 Dec 2008 18:57:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.adotas.com/2008/12/social-media-for-the-masses/#comment-699469</guid>
		<description>[...] When marketing, don&#8217;t forget about blogs: With all the hype surrounding social-networking sites, it&#8217;s easy to forget how integral blogging is to a successful social-media marketing effort. Reaching out to bloggers can create all four essential components of a great social-media marketing push: User-created content, positive third-party feedback, search results and social networking. Source: ADOTAS  [...]</description>
		<content:encoded><![CDATA[<p>[...] When marketing, don&#8217;t forget about blogs: With all the hype surrounding social-networking sites, it&#8217;s easy to forget how integral blogging is to a successful social-media marketing effort. Reaching out to bloggers can create all four essential components of a great social-media marketing push: User-created content, positive third-party feedback, search results and social networking. Source: ADOTAS  [...]</p>
]]></content:encoded>
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	<item>
		<title>By: rob, BtG</title>
		<link>http://www.adotas.com/2008/12/social-media-for-the-masses/#comment-698757</link>
		<dc:creator>rob, BtG</dc:creator>
		<pubDate>Wed, 17 Dec 2008 13:43:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.adotas.com/2008/12/social-media-for-the-masses/#comment-698757</guid>
		<description>we&#039;ve seen a big increase in blogging lately, not just with individuals but with businesses realizing the value and ease of communicating with their customers thru a quality blog!</description>
		<content:encoded><![CDATA[<p>we&#8217;ve seen a big increase in blogging lately, not just with individuals but with businesses realizing the value and ease of communicating with their customers thru a quality blog!</p>
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	<item>
		<title>By: When Marketing, Don&#8217;t Forget About Blogs &#171; Kreuzer&#8217;s Korner</title>
		<link>http://www.adotas.com/2008/12/social-media-for-the-masses/#comment-696005</link>
		<dc:creator>When Marketing, Don&#8217;t Forget About Blogs &#171; Kreuzer&#8217;s Korner</dc:creator>
		<pubDate>Thu, 11 Dec 2008 21:08:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.adotas.com/2008/12/social-media-for-the-masses/#comment-696005</guid>
		<description>[...] From Adotas: [...]</description>
		<content:encoded><![CDATA[<p>[...] From Adotas: [...]</p>
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