Comments on: Bright Side of Online Ad Markets http://www.adotas.com/2008/12/bright-side-of-online-ad-markets/ Where Interactive Advertising Begins Fri, 10 Feb 2012 11:04:20 +0000 hourly 1 http://wordpress.org/?v=3.1.1 By: Adotas guest post: The Bright Side of Online Ad Markets | YieldBuild Blog http://www.adotas.com/2008/12/bright-side-of-online-ad-markets/#comment-699509 Adotas guest post: The Bright Side of Online Ad Markets | YieldBuild Blog Thu, 18 Dec 2008 20:16:25 +0000 http://www.adotas.com/2008/12/bright-side-of-online-ad-markets/#comment-699509 [...] and posted an article (the bespectacled dog is me, I swear!) on the good and the bad with the state of online advertising. An excerpt: Data and projections from the IAB, Morgan Stanley’s Mary Meeker, Jupiter Media, and [...] [...] and posted an article (the bespectacled dog is me, I swear!) on the good and the bad with the state of online advertising. An excerpt: Data and projections from the IAB, Morgan Stanley’s Mary Meeker, Jupiter Media, and [...]

]]> By: todd g @ buysellads.com http://www.adotas.com/2008/12/bright-side-of-online-ad-markets/#comment-698963 todd g @ buysellads.com Wed, 17 Dec 2008 21:49:53 +0000 http://www.adotas.com/2008/12/bright-side-of-online-ad-markets/#comment-698963 @acai berry... I love acai! I lived in Porto Alegre for a year as an exchange student back in 1999. Acai and havianas are my two favorite discoveries while living in brasil ;) @acai berry… I love acai! I lived in Porto Alegre for a year as an exchange student back in 1999. Acai and havianas are my two favorite discoveries while living in brasil ;)

]]> By: Acai Berry http://www.adotas.com/2008/12/bright-side-of-online-ad-markets/#comment-698325 Acai Berry Tue, 16 Dec 2008 20:33:35 +0000 http://www.adotas.com/2008/12/bright-side-of-online-ad-markets/#comment-698325 The fact that online marketing is flat lining is great news for our companies. If your competition isn't advertising you should be! Advertising isn't going anywhere and if less and less people do it the clicks are just going to get cheaper. I don't see any problems at all. The fact that online marketing is flat lining is great news for our companies. If your competition isn’t advertising you should be!

Advertising isn’t going anywhere and if less and less people do it the clicks are just going to get cheaper. I don’t see any problems at all.

]]> By: todd g @ buysellads.com http://www.adotas.com/2008/12/bright-side-of-online-ad-markets/#comment-696048 todd g @ buysellads.com Thu, 11 Dec 2008 22:37:07 +0000 http://www.adotas.com/2008/12/bright-side-of-online-ad-markets/#comment-696048 @roly: Interactive letterhead? huh? "No other marketing or advertising medium is as targeted as an email between people that know each other" That's exactly WHY you don't wrap them with crap as you suggested. http://www.useit.com/alertbox/confirmation-email.html @roly:

Interactive letterhead? huh?

“No other marketing or advertising medium is as targeted as an email between people that know each other”

That’s exactly WHY you don’t wrap them with crap as you suggested.

http://www.useit.com/alertbox/confirmation-email.html

]]> By: Rolv Heggenhougen http://www.adotas.com/2008/12/bright-side-of-online-ad-markets/#comment-695941 Rolv Heggenhougen Thu, 11 Dec 2008 17:27:56 +0000 http://www.adotas.com/2008/12/bright-side-of-online-ad-markets/#comment-695941 Companies seem to ignore the single largest online branding/advertising venue available: their own regular external emails. Why not use these emails to market the senders company? You have a website. You send emails. Why not multiply your sales-staff by “wrapping” the regular email in an interactive letterhead? No other marketing or advertising medium is as targeted as an email between people that know each other (as opposed to mass emails). These emails are always read and typically kept. Companies seem to ignore the single largest online branding/advertising venue available: their own regular external emails. Why not use these emails to market the senders company?

You have a website.
You send emails.

Why not multiply your sales-staff by “wrapping” the regular email in an interactive letterhead?

No other marketing or advertising medium is as targeted as an email between people that know each other (as opposed to mass emails). These emails are always read and typically kept.

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