Paramount Pictures Snaps Up ScreenLife
ADOTAS – Paramount Pictures is getting into the game game with the purchase of multi-platform game-maker ScreenLife. Financial details of the deal were not disclosed, but it was rumored to be for less than $100 million.
The game developer created the popular “Scene It” DVD game (its sold more than 15 million copies since its debut in 2002). Paramount snagged ScreenLife to pump up its presence in the increasingly lucrative gaming world. ScreenLife will continue to operate as a standalone company.
Paramount Pictures’ parent company, Viacom, also owns Guitar Hero and Rock Band, video games targeted at the wannabe rock stars in all of us.
Reader Comments.
No comments yet
Leave a Comment
Article Sponsor
More News
Features
- Affiliate Summit Flourishes January 8th 2009
- Honesty Is A Great Marketing Policy January 7th 2009
- Interactive Advertising Cometh January 6th 2009
- Fighting Fraud and Saving Money January 5th 2009
- Mochi Media’s Online Gaming World January 2nd 2009
Latest News
- CES Revelations January 8th 2009 ADOTAS — No earth shattering news at CES, but here [...] more »
- Microsoft Snatches Verizon and Dell January 8th 2009 ADOTAS — Microsoft signed deals with Verizon and Dell, as [...] more »
- Small Businesses Battered January 8th 2009 ADOTAS — The pain caused by the spiraling economy may [...] more »
- Microsoft - Again - Rejects Yahoo Bid January 8th 2009 ADOTAS — Steve Ballmer, once again, says that there is no [...] more »
- Apple Of My Eye…and OS January 8th 2009 ADOTAS — Apple might be dealing awkwardly with Steve Jobs’ [...] more »
- Email Marketing January 8th 2009 ADOTAS — Erick Mott, communications director for Lyris, gives some [...] more »
- UGO Entertainment Buys 1UP January 7th 2009 ADOTAS — UGO Entertainment, a unit of Hearst Corporation, is [...] more »
Spotlight
Mobile to the RescueADOTAS EXCLUSIVE — The industry is still wary about mobile advertising — does it work, how significant is the ROI [...] more...
Reader Favorites
Classifieds
Recent Comments
- Small Businesses Battered » Adotas: [...] — The pain caused by the spiraling economy may actually get [...]
- Microsoft Rejects Yahoo Bid » Adotas: [...] does that leave Yahoo, and it’s endless search (ouch) for a top executive? According
- Microsoft Rejects Yahoo Bid » Adotas: [...] seems to put an end to the speculation that a group of investment bankers
- Apple Of My Eye…and OS » Adotas: [...] — Apple might be dealing awkwardly with Steve Jobs’ illness, but its products continue

