YourCity.Md Sets Up Geo-Targeted Network
ADOTAS – YourCity.MD LLC, a medical and information network with 450 sites across the U.S. is unveiling what it says is the first single-owned, geo-targeted ad network. The network will reach more than 215 million online health care consumers who spend upwards of $200 billion annually on health care expenses.
“Advertisers understand that we have a powerful geo-focused ad network in place. We have an intuitive .MD presence in all major U.S. cities and attract consumers looking for trusted medical information, local pharmacies, nursing homes, clinics and providers. Advertisers can now reach online healthcare consumers with strong purchasing power and offer a range of local household goods relevant to their specific community, city, state or region — where they live or travel,” said Joe Benza, founder and CEO of YourCity.MD.
YourCity.MD advertisers can purchase up to 12 ads per specialty in each major U.S. city market for 99 cents a day. Once all advertising spots are sold in a city specialty, YourCity.MD will allow the resale of banner and/or text ads and share revenues with the original ad purchaser. Currently, other medical sites charge $100+/day/specialty or $1-$40 per click on a PPC model.
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