AOL To Grow Niche Game Fan Base With BigDownload.com
ADOTAS – AOL is launching BigDownload.com, a free videogame download site that’s aimed at the ever-growing online gaming audience (and provides interactive advertisers with fresh new targets). BigDownload.com is the first joint project between AOL Games and Weblogs – in addition to 400 plus games, demos, trailers, reviews and industry news will also appear on the site.
“AOL Games is adding to our network of gaming sites by bringing a one-stop online destination to computer gaming enthusiasts,” said John Benyamine, Senior Product Manager, AOL Games and BigDownload.com. “In addition to serving this niche fan base, BigDownload.com provides advertisers an opportunity to reach gaming enthusiasts directly and a chance to create interesting and exclusive campaigns surrounding content.”
BigDownload will offer fast, free downloads with no required sign-up process or long queues – an industry anomaly, the company said.
AOL Games experienced 61% page view growth, 32% monthly unique visitor growth and 12% engagement growth year-over-year, according to comScore.
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Reader Comments.
Cant wait till it launches - another place to advertise.
Chris Alonso
www.bocanetworks.com
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