ADOTAS – An AOL veteran has been lassoed by Juniper Content Corp.’s Sorpresa to expand its network and grow its interactive advertising business. Sorpresa is a Spanish-language children’s network and Kate Condon has been appointed executive producer of Sorpresatv.com.
Condon has been hired to boost Sorpresa’s digital community, audience reach and integrate the presence of the site’s advertising and programming partners. Previously, Condon worked on youth Web portals at AOL, where she helped reach more than 1.5 million children with 100 online games.
Sorpresa is the country’s first children’s cable TV network broadcast exclusively in Spanish.