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Hydra Grows Ad Sales Team
ADOTAS – Hydra Network, an interactive ad network that specializes in cost-per-acquisition, today announced the appointment of a sales director and the hiring of a new performance media consultant.
Chris Pink was promoted to sales director; he joined Hydra in 2005 as the sole member of its sales division and he will now lead a team of seven performance media consultants. He will work with the company’s advertisers and affiliate managers to facilitate new partnerships and manage affiliate relationships.
Susan McGregor has been hired as a performance media consultant; previously, she was a senior account executive at Addynamix, working with a range of clients, including American Express and Expedia. She will design strategic client programs and develop partnerships with direct advertisers.
“Hydra has grown tremendously since launching in 2003; our success with CPA demonstrates the premium we place on developing partnerships to improve the outcome for online advertisers,” Mason Wiley, Hydra’s vice president of marketing, said in a statement. “Chris Pink and Susan McGregor bring fresh energy and new ideas to the Hydra team and will each play a vital role as we continue to grow.”
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