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Modavox Launches Online Ad, Video System

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Feb 21, 2008 

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Sarah Novotny  |

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Modavox Launches Online Ad, Video System

ADOTAS — Internet broadcaster Modavox, Inc., announced today that it is launching an audio and video advertising system called Stream Syndicate and an online video system called BoomBox Video 3.0.

Content providers will be able to customize content for consumption by end users, using community based, geographic, demographic and behavioral data. So far, Stream Syndicate has been adopted by a number of its customers including WTVG Toledo, Quincy Newspapers, thirteen ABC, CBS and NBC television affiliates, Village Voice Media and the Arizona Daily Star.

“Stream Syndicate is a brand our company has been cultivating for years. Under this brand, we’re pleased to be releasing what we believe to be the next generation of advertising delivery,” David Ide, Chief Executive Officer for Modavo, said in a release. “This introduction leaves Modavox well positioned within the growing online advertising market. Most importantly, we are providing our customers with an advertising delivery platform that gives them more features for less of their advertising spend, a true win win. In fact, because we own our patented platform we can help our customers achieve greater margins and advertising yields through fixed cost solutions our competitors simply don’t offer.”

BoomBox Video 3.0 will be utilized in a launch of a news distribution system for the Black Hills Pioneer’s South Dakota News Network in March that features a citizen journalist video submission system and advanced affiliate broadcasting capability. The system is also being utilized by West Virginia Media Holdings, Inc. supporting live remotes and on-demand news distribution for news operations throughout West Virginia.

Modavox produces online audio and video broadcasts and offers online tools to reach targeted niche communities worldwide.

Tags: ad-serving, modavox, online, video and Web-Sites

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