Marchex And Citysearch Help Each Other Out
ADOTAS – Marchex Inc., a local online advertising company and publisher of local content, and Citysearch announced a strategic partnership today that provides Citysearch with a new distribution channel for both its content and advertisers and provides Marchex with extensive content for its local network. The terms of the agreement have not been disclosed.
Citysearch will provide its content, including user and editorial reviews, promotions, images and video for distribution on Marchex’s local network of over 150,000 local web sites. Marchex will distribute ads from Citysearch’s local advertisers across its local network, which attracts over 26 million unique users monthly.
Jay Herratti, CEO of Citysearch stated “Marchex’s local network will drive highly qualified consumers to our advertisers, and in turn Citysearch user and editorial content will help Marchex consumers make smarter decisions that save time and money.”
Peter Christothoulou, Marchex CSO said “This partnership delivers targeted local traffic to Citysearch advertisers and enables Marchex to further monetize our local Web sites with highly relevant local advertisements across all our categories.”
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