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Quigo Luanches Ad Links Plus

Written on
January 8th 2008
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mouseclick1.jpgToday, provider of site and content-targeted auction-based online advertising Quigo announced the launch of Ad Links Plus, which is available through the AdSonar publisher network. Ad Links Plus will offer both brand and DR advertisers an online advertising solution that combines the content-targeted text ads syndicated throughout a site and new, highly targeted graphical display ads in fixed placements on highly trafficked pages like a home page and key section fronts.

Programs are customized to meet local publishers’ needs and are being sold to their respective advertisers on a cost-per-time basis. Ad Links Plus sponsorships are available in daily, weekly, monthly, quarterly, semi and annual subscriptions ranging in prices from $10-$20 per day to tens of thousands of dollars a month. The Quigo team handles the targeting, ad-serving, budget allocation, auction pricing, yield optimization, account management, billing and performance reporting for campaigns.

Tony Wills, Managing Director of Quigo’s newspaper publishers group stated “In developing Ad Links Plus we collaborated closely with our partners to meet their needs and find new creative ways to extend our ‘You Sell, We Sell’ model. We’re delighted that we’ve been able to implement a collaborative sales process at each publisher in which both online and print sales representatives participate.”



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