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Matchpoint Launches Local Business Search Service

Written on
Jan 29, 2008 
Author
Sarah Novotny  |
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Matchpoint Launches Local Business Search Service

localadssmall.jpgMatchpoint, an online service that allows users to anonymously request and compare offers and proposals from businesses, announced yesterday the beta launch of its service to include over 10 million local businesses across the U.S. Users have more options to quickly and privately obtain competitive offers from local businesses in their neighborhoods as well as major corporations nationwide.

The service provides consumers with a new way to find and select businesses that provide them with the services and products they need from gyms to doctors to house cleaners. The matching service allows users to skip the job of sifting through search engine results to find relevant businesses.

Matchpoint gives consumers the ability to describe their needs by filling out a short category specific search form after which the user is matched with 3-5 relevant businesses. Businesses will then have the opportunity to respond to an inquiry via Matchpoint’s proxy message service.

A user’s personal information and email are not given out so privacy issues are alleviated with the user being given total control over the process. Users may evaluate the responses from businesses that contact them, and then contact those businesses directly at their own convenience.

The model of the firm expands what has worked for key verticals including finance, health and fitness to 10 million businesses in almost 3,000 business categories. Matchpoint advertisers only pay to have their offer or their proposal delivered to qualified prospects that meet their target customer profile.

Local businesses that are not already registered with Matchpoint, can respond to users via voicemail messages that Matchpoint delivers to consumers’ email inbox (the consumer always remains anonymous). President of Matchpoint Peter Adams stated “We are focused on providing consumers with a more efficient, and extremely private, way to connect with any of the million of businesses that can provide the products or services they need. The Matchpoint model takes the work off the consumer’s business, not vice versa.”





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