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	<title>Comments on: Passionistas: A Marketer&#8217;s New Best Friend</title>
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	<description>Where Interactive Advertising Begins</description>
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		<title>By: links for 2007-10-02</title>
		<link>http://www.adotas.com/2007/10/passionistas-a-marketers-new-best-friend/#comment-163825</link>
		<dc:creator>links for 2007-10-02</dc:creator>
		<pubDate>Tue, 02 Oct 2007 06:23:25 +0000</pubDate>
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		<description>[...] Adotas » Passionistas: A Marketer’s New Best Friend According to a new study by Yahoo and MediaVest called “Passionistas: The New Empowered Consumers,” highly-engaged consumers are more likely than most to create and share content online about issues they are passionate about and even the brands associ (tags: passionistas marketing branding consumers web2.0 media word-of-mouth content blogging podcasting)     These icons link to social bookmarking sites where readers can share and discover new web pages. [...]</description>
		<content:encoded><![CDATA[<p>[...] Adotas » Passionistas: A Marketer’s New Best Friend According to a new study by Yahoo and MediaVest called “Passionistas: The New Empowered Consumers,” highly-engaged consumers are more likely than most to create and share content online about issues they are passionate about and even the brands associ (tags: passionistas marketing branding consumers web2.0 media word-of-mouth content blogging podcasting)     These icons link to social bookmarking sites where readers can share and discover new web pages. [...]</p>
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