iCrossing Buys Up Proxicom


rubikscube.jpgiCrossing announced its acquisition of web-development firm Proxicom.

Proxicom has worked on sites for brand names such as DuPont, Chevron and Toyota while iCrossing has headed up search campaigns for Coca-Cola, Travelocity and GM. The companies plan to combine iCrossing’s search expertise with Proxicom’s insight on design.

CEO of iCrosing Jeffery Herzog stated, “Anybody can paint a pretty picture or build a pretty website. What we are talking about as a company is what we can perform through these pretty pictures.”

The company recently received $62 million in funds from various investors including Goldman Sachs for expansion purposes; however the details of this specific acquisition have not been disclosed.


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